Advertising, 1959-1961
Contents of Collection
The collection chronicles the history of the Moore-McCormack cruise and shipping lines via publicity, news coverage, and advertising proofs. 62 large scrapbooks contain newspaper clippings from various national and international newspapers. Four boxes of advertising proofs demonstrate how the company was portrayed to the public.
Dates
- 1959-1961
Language of Materials
Materials are in English, Swedish, Danish, Estonian, Polish, Spanish, and Portuguese.
Conditions Governing Access
Appointments to examine materials must be made in advance. Please e-mail library@sunymaritime.edu for more information or to schedule an appointment.
Extent
2 Linear Feet (4 boxes)
Creator
- From the Collection: Moore-McCormack Lines, Inc. (Organization)
Repository Details
Part of the Stephen B. Luce Library Repository